Plaid Friday: Shop local this holiday season!

November 23, 2009

Yep, it’s that time of year again—and as usual I haven’t even started thinking about holiday shopping yet. Luckily, though, this Friday is Plaid Friday in the East Bay—which means it’s time for indie holiday shopping! “Plaid Friday” is a concept created by two independent East Bay businesses to help encourage Bay Area shoppers to go local on the Friday after Thanksgiving, traditionally the biggest shopping day of the year.

What you need to do to participate:

  1. Wear plaid on Friday, November 27, 2009 in support of local independent businesses.
  2. Look for plaid placards in shop windows or visit the Plaid Friday website to find independent East Bay businesses near you that are offering special discounts or hours.
  3. Buy stuff from local independent businesses on Plaid Friday and in the weeks to come!

There are dozens of independent businesses participating in the day of festivities, so here’s a quick sampling of just a few near my ‘hood. Check the website for their special Plaid Friday discounts and hours.

And don’t miss the after-party:

Penelope Bar and La Borinquena Mex-icatessen
Corner of 11th & Clay, Oakland | Plaid Friday Hours: 6-11pm

Penelope Bar and Tina Tamale of La Borinquena are joining forces for a Plaid Friday afterparty. Once everyone is worn out from shopping at fine indie businesses, we are inviting everyone to quench their thirst and fill their bellies with us.

$3 Plaid Friday Shots | $6 Select Signature Drinks | 1 cent Indie Special shot if you wear plaid | $6 Tamale Plate with tortilla chips & salsa


One comment

  1. I NEVER knew about this local phenomenon. As a fellow Oaklander and Black Friday shopper, I will have to go plaid this year. Thanks!

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